⢠Built and optimized NLP pipelines to classify Thai-language job
titles, skills, and occupations across large-scale labor market
datasets
⢠Designed rule-based and statistical parsing systems using
Python, SQL, and RegEx, improving classifier precision and recall
by ~20%
⢠Addressed challenges in Thai text processing (tokenization,
normalization, and ambiguity) to improve model accuracy and
consistency
⢠Partnered with engineering, product, and linguistics teams to
deliver scalable, production-ready language processing solutions
⢠Analyzed enterprise-scale Salesforce and SAP datasets to
identify inefficiencies and recommend data-driven process
improvements
⢠Translated business requirements into technical workflows,
improving system usability and reporting clarity
⢠Led documentation, tracking, and delivery planning for global
initiatives, improving execution efficiency and cross-team
communication
⢠Designed and analyzed A/B tests for email campaigns, improving
click-through rates (CTR) by ~10ā15%
⢠Built dashboards in Google Analytics to track conversion rates,
engagement metrics, and user behavior
⢠Delivered actionable insights that informed data-driven
marketing strategy and campaign optimization